Another year, another record sales result.
BMW Motorrad posts highest sales and motorcycles deliveries in the company’s 100 years of history.
With a total of 202,895 motorcycles and scooters delivered to customers – an increase of +4.4% year-on-year, BMW Motorrad reported yet another highest sales achievement in the company’s 100 years of history. The Europe, Americas and Asia regions, in particular, all posted new sales highs and made a vital contribution to BMW Motorrad’s record sales. The brand’s compelling lineup, with successful products that shape their respective segments, and the market introduction of popular new models, like the fully-electric BMW CE 04, were strong factors in the successful result for 2022.
Related: Historic High for BMW Motorrad Sales 2021
“We did it – and it was not a piece of cake!
We start our centennial birthday year with closing the previous year on a record level!
2022 marks a record in the 100-year history of BMW Motorrad – for the first time our sales are exceeding 200.000. In total our retail partners together with our sales and marketing teams delivered 202.895 motorcycles and scooters to our customers.”
As quoted in social media by Stephan Reiff – VP Customer, Brand and Sales for BMW Motorrad.
Related: Fresh BMW Motorrad Management
Related: A decade of growth, strategy still on track 2020
How will BMW Motorrad pay homage to their heritage and mark their 100 years of motorcycle manufacturing? Read our story of 2 years ago for insights:
